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The discovery aims to uncover the users' current experience of users with the existing Rewards product on the Moniepoint personal app.

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Segment

Segment Description

Rewards activated (can see rewards section in thier their app)

Done a transaction?

Cashed out the rewards?

Segment A

These users have cashed out rewards

Yes

Yes

Yes

Segment B

These users have not cashed out rewards

Yes

Yes

No

Segment C

These users have rewards activated but haven’t done a transaction

Yes

No

No

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Task

Timeline

Status

Data gathering

13-16 September 2024

Done

Creation of artifactsartefacts

17 September 2024

Done

Data analysis

16-18 September 2024

In Progress

Review call and handoff

TBD

Not Started

Expected outputs

  1. Survey report

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Survey analysis

TBD