OST

We created an Opportunity Solutions Tree (OST), to map out the challenges users face with the Rewards program and potential solutions.

It shows how we plan to address the key issues identified in the survey

https://www.figma.com/board/HJTgi6xPqxpdA4ed5Ym0AW/Rewards-OST?node-id=0-1&t=vxHR6nPpzLst1VLJ-1

Survey analysis

We are currently analyzing the survey responses.

Once done, the analysis will give clear insights on how to improve the user experience in areas like discoverability, ease of use, speed, and overall satisfaction.

Each segment will be analyzed separately, and we will provide actionable recommendations.

TBD