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What tools are needed?

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Tree testing tools leverage a wide reach and speedy test execution to produce focussed data. This data helps researchers to quickly identify where digital structures need improvement. With these cost-effective tools data organization structures can be easily tested without creating a full design. Examples of these tools include:

  • Optimal workshop

  • Userlytics

  • Maze

  • UXtweak

  • PlaybookUX

What are the types of Tree Tests?

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a. Quantitative Tree Testing- Focused on getting numerical data including task completion rates and average time taken to complete each task.

b. Qualitative Tree Testing- Focused on getting the context on why users struggle on certain tasks or why they took certain paths to complete the tasks.

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