Content Comparison

1. Click-through /interaction and interaction viewed rates for banners will be measured monthly by comparing the metrics of the current month against those of the previous month.

2. Increased User Satisfaction

Scope

1. To enable every product team to independently create and assign personalized banners tailored to individual customers.

   • Personalization of banners to cater to individual customer profiles or segments.

2. User Experience Enhancements:

   • Single, auto- scrolling every 5 seconds (can also be manually scrolled) carousel on the app dashboard for all banners and campaigns.

   • Support for deep linking to additional information or specific pages.

   • Differentiation between dismissible banners and persistent (compliance-related) banners.

3. Banner Configuration Options:

   • Fields like title, description, deep link, expiry date, and purpose (e.g., rewards or informational).

   • Critical banners (e.g., BVN or KYC updates) to remain persistent until resolved. We have 2 ways to do this;

     • Every banner can be dismissed, but for persistent banners, they may reappear the next day if the issue remains unresolved.

     • Compliance related banners should not be dismissible until resolved; these banners can only be dismissed after an action has been successfully carried out.
       (NB: Decision to be made will be finalised upon thorough research as to which is has a better UI)

Constraint

1. There must be a single entry point for displaying banners.

MIXPANEL

We need to configure the following event to monitor user interactions with the banner:

1. How does this feature benefit customers?

   1. Customers will see a cleaner, more organised dashboard with banners that are personalized to their needs.

2. Will the new carousel replace the old one completely?

   1. Yes, as part of the effort to redesign the current UI, we need to combine the rewards carousel and the application banners into a single auto scrolling ing carousel.