Centralised Banner System

To create a single point of access for banner display

1. Click-through /interaction and viewed rates for banners will be measured monthly by comparing the metrics of the current month against those of the previous month.

2. Increased User Satisfaction

Who needs to be kept up to date on the progress of this feature, or should be giving input on it.

Moniepoint’s application (mobile and web) currently has multiple banner systems managed by different teams. This disjointed approach leads to several challenges:

1. Cluttered and Irregularities with Design:
   Multiple carousels and banners on the customer’s dashboard create a fragmented user experience, making the interface feel cluttered and less intuitive.

2. Inefficiencies in Management:
   Teams have separate processes and tools to manage banners or campaigns, leading to inconsistency.

3. Absence of Personalisation: Customers are shown generic messages that maybe irrelevant to their needs, resulting in missed opportunities to engage them with meaningful, tailored content.

Scope

1. To enable every product team to independently create and assign personalized banners tailored to individual customers.

   • Personalization of banners to cater to individual customer profiles or segments.

2. User Experience Enhancements:

   • Single, auto- scrolling every 5 seconds (can also be manually scrolled) carousel on the app dashboard for all banners and campaigns.

   • Support for deep linking to additional information or specific pages.

   • Differentiation between dismissible banners and persistent (compliance-related) banners.

3. Banner Configuration Options:

   • Fields like title, description, deep link, expiry date, and purpose (e.g., rewards or informational).

   • Critical banners (e.g., BVN or KYC updates) to remain persistent until resolved. We have 2 ways to do this;

     • Every banner can be dismissed, but for persistent banners, they may reappear the next day if the issue remains unresolved.

     • Compliance related banners should not be dismissible until resolved; these banners can only be dismissed after an action has been successfully carried out.
       (NB: Decision to be made will be finalised upon thorough research as to which is has a better UI)

Constraint

1. There must be a single entry point for displaying banners.