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Source: https://www.nngroup.com/articles/service-design-101/ https://www.nngroup.com/articles/service-blueprints-definition/#:~:text=Service%20design%20is%20the%20activity,in%20the%20service%20design%20process. https://www.nngroup.com/articles/5-steps-service-blueprinting/ https://www.nngroup.com/articles/service-blueprinting-practice/?lm=service-blueprints-definition&pt=article https://www.nngroup.com/articles/ux-mapping-cheat-sheet/