Customer Interviews

During interviews, formulating insightful questions can uncover the current processes and frustrations experienced by the customer. Ideally, interviews should be conducted in person, but remote interviews may be necessary when in-person meetings are not feasible or to accommodate a larger number of respondents.

See 🛣️User discovery planning | Creating an interview guide to understand the factors to consider when creating an interview script.

Sample - FX interview script: https://teamapt.atlassian.net/wiki/spaces/PM/pages/1517617213